Websites for Electricians
Many electricians we talk to assume that because they paid for a "nice looking" website that they are ready to go. They assume the phone will start ringing with new business.
The problem is that most web designers are great at design, but don't understand the marketing principals that get results. After all, your website isn't designed to just impress people. It should be designed to get phone calls, leads and jobs so you can focus on growing your business.
Keep in mind that if someone finds your website online you are just another faceless electrician that joined the crowded Internet space. You are in a battle to stand out and prove to anyone who visits your website that you are the best choice.
If you don't stand out then you don't get calls. If you ignore what I'm about to share, you might as well just be handing customers directly to the competition and putting money in their pocket.
Make It Easy To Call You
Big Phone Number
Understand that 90% of your visitors don't want to read through all the pages on your website and learn about the details of your business. They have a problem that needs to be solved. They would rather just pick up the phone and call or text to find out if you can help them.
So, the ULTIMATE GOAL of your website is to make the phone ring. Why then do the majority of electrician websites make it so damn hard to find the phone number. I see websites with tiny phone numbers buried in under pictures and text.
You can literally double or triple the amount of phone calls you get by simply placing a BIG PHONE NUMBER in the top right corner of EVERY page of your website. We have been doing this on our client's websites for years and it never fails. Even if you never work with our company please make this happen. You will thank me.
Now, let's take it a step further. Numerous marketing studies show that a strong Call-To-Action next to prominent phone number will greatly increase the number of people that pick up the phone and call. By simply saying "Call Now For A Free Estimate" you are working with psychology. That's real marketing. That's what separates the men from the boys when it comes to this Internet game.
Do you see how these small changes can make HUGE impacts on your business? Do you now see why having a "nice looking website" is not enough. The smart electrical contractors understand that powerful marketing can make all the difference.
Bottom Line: Don't make them search for your phone number. Make it easy.
Are you ready to take your business to the next level?
I just shared a few simple ideas. We literally have thirteen ways to make your website stand out from the competition and get the phone ringing. If you want to learn more then book a Free 30-minute call with our office.
Let's review your current website and marketing strategy. We will learn about your goals and answer any questions you may have. Are you ready to take your business to the next level? You have nothing to lose.
What happens if you do nothing? Will you grow or stagnate. Will you be reactive to your competitors that are willing do something different? Will it be too late? Don't play defense when it comes to your website and marketing strategy.
What actually going to work, that's going to make you money and protect you from competitors
Most people are like, "Oh, well I've got a mobile ready," or, "I've got a mobile friendly website, Joe. I'm good to go there." No. No, you're not. What I'm talking about is mobile first. Mobile first is a different concept. Mobile first means you design your website first for the phone, and then you make it nice and pretty for the computer. You want to have a pretty website on your computer, I get it. You want it to look nice. But, only 10, 20% of the people are seeing that. The phone is where you want to design your website. You want to have big tap to call, tap to text, schedule now buttons, all that kind of stuff at the top and bottom of every page on that, and you want it to load quick.
We're going to talk about, I'm going to show you examples of that, so you or your web designer, you can go in there and do this. It's simple stuff. You don't need to be a computer wizard. You don't need to be a tech wizard to do this stuff or understand this stuff. You may need to hire somebody to actually implement it. But, at least you'll know that when you're paying to get this stuff done, you're doing stuff that's actually going to work, that's going to make you money, protect you from these competitors, all that good stuff. Protect you from a down economy. That economy is going to crash eventually. We all know it is. This is going to protect you from that as well. All right?
Get educated and do something for your business
How are we going to dig into all this stuff? I made four separate videos for electrical contractors for SEO, one for SEO for electrical contractors, AdWords for contractors, how to easily get Google, the most reviews in town, we'll show you how to do that step by step, and then I'm going to show you what you need to do for a mobile website, a mobile first website for electrical contractors that nobody else is doing, man. If you get this before your competitor does, you're going to be way ahead of the game. I got videos for all these. I got links down below or on the page, wherever you're watching this, YouTube or my blog or whatever. Click on the links, watch these four other videos, get educated and do something for your business. Okay? Let's do that.
We like to make this as simple as possible for our clients, so you can focus on what you do best
Now, if you're a client of Big West Marketing, all of this is taken care of for you. We like to make this as simple as possible for our clients, so you can focus on what you do best. Now, if you are not a client of Big West Marketing, right now we are offering a free consultation up to 30 minutes. That's normally a $97 value, so take advantage of this right now. Just call or click on the link to schedule a day and time that works best for you. If you're tired of being confused and overwhelmed, then contact us today. Someone from our office will show you step by step, what you need to do to be successful online. If you are ready for a real solution, contact us today.